These things will continue to grow if we do not take a stronger position. We first need to get united and grow stronger, both physically and mentally. Regaining the respect we lost (yes!) won't work just by blind-anger and counter reactions but only through growing stronger. We can refer many examples in the world history.
You may also have seen the condom advertisement, depicting Tamils as the main character, but speaking Hindi. Look at their costumes, like thundu on the male's shoulder, round sticker pottu on maami, thalai neraya poo, kondai etc. etc.
Dear Brahmins! When are we waking up?