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False news spreads faster than truth online thanks to human nature

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prasad1

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The rapidity with which falsity travels has been proverbial for centuries: "Falsehood flies, and the Truth comes limping after it," wrote Swift in 1710. Yet empirical verification of this common wisdom has been scarce — to our chagrin these past few years as lies in seven-league boots outpace a hobbled truth on platforms seemingly bespoke for this lopsided race.

A comprehensive new study from MIT looks at a decade of tweets, and finds that not only is the truth slower to spread, but that the threat of bots and the natural network effects of social media are no excuse: we're doing it to ourselves.


The study, published today in Science, looked at the trajectories of more than 100,000 news stories, independently verified or proven false, as they spread (or failed to) on Twitter. The conclusion, as summarized in the abstract: "Falsehood diffused farther, faster, deeper, and more broadly than the truth in all categories of information."

What can we do about it?



If humans are responsible for the spread of false news, what hope do we have? Well, don't lose hope, this is an old problem and people have been dealing with it for centuries, as Swift showed us. Just maybe not on this scale.


"Putting millions — or, overall across platforms, billions of people in a position to play an active real time role in news distribution is new," said Roy. "There's a lot more science to be done to understand networked human behavior and how that intersects with communicating news and information.

"
https://www.yahoo.com/tech/false-news-spreads-faster-truth-185919443.html
 
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It is same with social medias, whether it is face book, twitter or WhatsApp ....they don’t make much of a difference...lies spread faster
[h=1]Why Fake News Spreads So Fast on Facebook[/h]Ad technology has weaponized disinformation.

How can we fight back against the fake news infecting our information feeds and political systems? New research suggests that education and filtering technology might not be enough: The very nature of social media networks could be making us peculiarly vulnerable.

The intentional spreading of false stories has been credited with swaying such monumental events as last year's Brexit vote and U.S. presidential election. Tech firms such as Alphabet Inc. unit Google and Facebook Inc. have been trying to find ways to weed it out, or at least help users spot it. Some say we need to start earlier, educating children on how to think critically.

But understanding the unique epidemiology of fake news may be no less important. Unlike a typical virus, purveyors of falsehood don't have to infect people at random. Thanks to the wealth of information available on social media and the advent of targeted advertising, they can go straight for the most susceptible and valuable victims -- those most likely to spread the infection.


Read more at: https://www.bloomberg.com/view/articles/2017-08-31/why-fake-news-spreads-so-fast-on-facebook
 
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The rapidity with which falsity travels has been proverbial for centuries: "Falsehood flies, and the Truth comes limping after it," wrote Swift in 1710. Yet empirical verification of this common wisdom has been scarce — to our chagrin these past few years as lies in seven-league boots outpace a hobbled truth on platforms seemingly bespoke for this lopsided race.

A comprehensive new study from MIT looks at a decade of tweets, and finds that not only is the truth slower to spread, but that the threat of bots and the natural network effects of social media are no excuse: we're doing it to ourselves.


The study, published today in Science, looked at the trajectories of more than 100,000 news stories, independently verified or proven false, as they spread (or failed to) on Twitter. The conclusion, as summarized in the abstract: "Falsehood diffused farther, faster, deeper, and more broadly than the truth in all categories of information."

What can we do about it?



If humans are responsible for the spread of false news, what hope do we have? Well, don't lose hope, this is an old problem and people have been dealing with it for centuries, as Swift showed us. Just maybe not on this scale.


"Putting millions — or, overall across platforms, billions of people in a position to play an active real time role in news distribution is new," said Roy. "There's a lot more science to be done to understand networked human behavior and how that intersects with communicating news and information.

"
https://www.yahoo.com/tech/false-news-spreads-faster-truth-185919443.html

Well..we have some Puranas that spread false news too that Lord Buddha was a false avatar of Vishnu!LOL

so false news started long long ago.
 
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