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How India's Chet Kanojia is shaking up the US TV industry

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How India's Chet Kanojia is shaking up the US TV industry


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Growing up in the northern Indian city of Bhopal, Chet Kanojia and his friends would smuggle palm-sized transistors into school to listen to live commentary of cricket matches.


It may have been his first exposure to what Indians call jugaad - a cheap but reliable solution to problems through improvisation.


Today, he is threatening to topple the titans of America's television industry with what could easily qualify as a master-stroke of Indian jugaad.


From a small office in Manhattan, the 43-year-old Indian immigrant has launched a cloud-based technology that grabs over-the-air television signals and streams them online to subscribers for $8 (£4.8) a month.


"We decided it made sense to bring television online. Wouldn't it be fun to put TV in the cloud?" asks Mr Kanojia.



Stealing content?
Each subscriber is provided with a coin-sized remote antenna. The customer connects the antenna to a device through the internet - subscribers can watch programmes on tablets, phones, personal computers and TV.
US TV networks have sued Mr Kanjoia's company Aereo, available in 13 cities in the US, accusing it of stealing their content.

Under US copyright law anyone with an antenna can watch Fox, ABC, NBC and other free-to-air networks.

But these days most people get their TV through cable and satellite subscriptions that bundle hundreds of channels along with these free-to-air channels and charge $100-200 (£60-£120) a month. Cable operators pay these networks what is known as a "retransmission fee".

According to figures compiled by Nielsen, some 100 million of the 114 million US homes with TV subscribe to cable, satellite or fibre-optic pay TV systems.


Read more :BBC News - How India's Chet Kanojia is shaking up the US TV industry
 
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